Jan. 29, 2015— Adiant, owner of Adblade and IndustryBrains, the largest content-style native ad platform on the web, today announced the launch of AdSolutions. In recognizing the challenges that exist in the industry, Adblade has developed a suite of products and services which allow serious online marketers to execute native advertising campaigns faster, easier and with more flexibility.
Having worked with top agencies and brands for many years, Adblade sees the enormous pressure online marketers feel to deliver successful campaign results to both internal and external stakeholders. AdSolutions is designed to support an agency or brand in the process of creating successful campaigns from inception and execution to optimizing and final reporting.
“There was a gap in the marketplace for providing marketers with a true turnkey native advertising campaign solution,” says Ash Nashed CEO of Adiant. “We have been carefully tracking issues many companies were running up against and saw a real opportunity to address their needs.” Included in the suite of solutions is a DMP (Data Management Platform) which taps into Adiant’s massive premium in content native inventory reaching over 550M uniques per month globally and also includes the recent integration with LiveRamp, which offers CRM (Customer Relationship Management) data integration.
AdSolutions also includes everything from specialized daily account optimization and management, flexible ad units, robust reporting, built in fraud protection, multiple targeting options and competitive pricing.
Adblade has remained a leader in the native advertising industry for many years by continuing to address challenges in the marketplace and providing industry leading solutions to publishers and advertisers. AdSolutions is designed to help agencies and brands meet deadlines, achieve goals, meet budgets and deliver great ROI.