How brands can beat banner blindness (Excerpt)

logo_imediaconnection

By Ash Nashed – CEO of Adblade.com

The open secret of online display advertising is that 99 percent of ads are never clicked. Even the best messaging falls prey to banner blindness. While direct response advertisers are exploring new units and buying tactics to reach consumers, there are still lots of questions about what major brands can do to ensure their messages reach an online audience.

…. Read More

Leave a Reply

Your email address will not be published. Required fields are marked *